What to Do If Your Home Isn’t Generating Any Viewings
If your home in Reading isn’t generating any interest, WhiteKnights is here to help. Our comprehensive approach includes professional photos, drone footage, staging services, and strategic marketing. Learn how to attract buyers and ensure a successful sale with our expert tips.
At WhiteKnights, we understand that selling your home can be stressful, especially if it’s not generating the interest you expected. With our extensive knowledge of the Reading property market and comprehensive marketing strategies, we’re here to help you turn the tide. Here’s what you can do if your home isn’t attracting the attention it deserves.
Understanding the Challenges
Reports suggest it takes an average of about 100 days to sell a property in the UK. Several factors could contribute to the slow movement of your property, including high pricing, lacklustre pictures, an inefficient agent, or the area itself. Here’s how we at WhiteKnights can help you overcome these hurdles.
List on the Right Platforms
Not listing on the right platforms is like shopping for shoes in a store that exclusively sells clothes. At WhiteKnights, we ensure your property is listed on all major portals such as Rightmove, Zoopla and Prime Location, as well as our own website, and across our many social media channels. This comprehensive approach maximises visibility, ensuring your home is seen by the right audience.
Enhance Your Marketing Strategy
If your property isn’t generating interest, it might be time to change your marketing strategy. At WhiteKnights, we go beyond traditional marketing. We offer video tours, drone footage, 3D renderings, and high-quality photographs to showcase your property in the best possible light. Our 'sneak peek' videos and walk-throughs on social media and YouTube engage potential buyers and generate buzz.
Update Your Photos
People are often moved to act by what they see. If your property photos aren't showcasing your home in the best light, it might be time for a change. Our in-house photographers use professional equipment, including drones, to capture stunning aerial shots and high-quality images that highlight your property’s best features.
Utilise Search Tags
There are specific tags buyers use when searching for a property. Utilising these tags when you post your property can be highly beneficial. We ensure that your listings are optimised with the right keywords and hashtags on social media, portals, and YouTube videos, making it easier for buyers to find your home.
Leverage Local Expertise
Our team lives locally and knows Reading inside out. We use this knowledge to highlight the unique selling points of your property and its location. Whether it’s the proximity to excellent schools, local amenities, or transport links, we ensure potential buyers understand the benefits of living in your area.
Evaluate Your Agent
No one will show interest in your property if your agent isn’t putting in the effort. At WhiteKnights, we pride ourselves on our proven track record of success. We conduct regular performance reviews and keep you informed every step of the way. If you’re not satisfied with your current agent, consider switching to one with a strong local presence and excellent customer feedback.
Understand the Market
If the current housing market isn’t buoyant, you need a fantastic agent to make up for it. A great agent can generate interest by using the correct marketing strategies and working hard. We stay up-to-date with market trends and adapt our strategies to ensure your property remains competitive.
Other factors to consider include decluttering before taking pictures, presenting your property in the best light using our staging services, and possibly redecorating to appeal to a wider audience.
By focusing on these aspects, you can help increase interest in your property. For more personalised advice and expert support, contact WhiteKnights today. We’re here to make your home selling experience as smooth and successful as possible.